TWITTER INTERVIEW LAURA BAMBACH

Tuesday 2nd of March, from 16.00 to 17.00 pm Eastern Time, Laura Jordan Bambach was answering to our twitter’s followers questions in real time. We have transcripted the interview for you! Hope you enjoy it…

Neutrogena removes expression lines

Neutrogena is one of the most important skincare brand which offers a wide range of skin and hair care products. With its last ad, this brand shows us “Avoiding lines of expression has never been easier”. Agency: DM9 DDB Brasil Creative Directors: Sergio Valente, Marco Versolato, André Pedroso, Mariana Sá Art Director: Samyr Souen Copywriter: […]

ContrExperience

Fantastic campaign launched by Contrex, the brand of mineral water owned by Nestlé. This campaign is an incredible show which mixes sport, lights, a spectacular building, 10 bikes, a lot of women and a striptease. Do you want to watch it?

Changes in feminine hygiene product advertising

These days we’ve watched in different advertising magazines an american pad ad where for the first time menstrual cycle’s represented by drop of blood,  instead of blue liquid.  This ad made by Leo Burnett Chicago Agency has surprised for this real vision. Are we going to watch in TV the historical pad ads with blue […]

Kellogg’s takes care of women with Special K

With the summer season, Kellogg’s and its Special K plans take care of women. Another year more this brand targets modern, worker and cosmopolitan women so that they take an healthy life in these months.  Karen Lamond as director of this ad. 

Controversial Nike’s campaign for women

Print ads made by the agency Wieden & Kennedy, which show different body parts of women. With this campaign, Nike wanted to target real women. However, it received a lot of criticisms because it was considered that it showed neither real beauty nor ordinary women. “My shoulders aren´t dainty or proportionals to my hips. Some […]

World’s Most Influential Female Creative Director

AdWomen and ihaveanidea are opening the new year by joining forces to showcase and celebrate women in the advertising industry, specifically female creative directors. To kick this initiative off,  we’ve selected a group of some of the greatest CDs around today under the name “World’s Most Influential Female Creative Directors“