Tuesday 2nd of March, from 16.00 to 17.00 pm Eastern Time, Laura Jordan Bambach was answering to our twitter’s followers questions in real time. We have transcripted the interview for you! Hope you enjoy it…

We Try Harder: Technology vs. Ideals

we try harder

“We try harder”. Does it ring a bell? Back in 1963 Avis the rental car company adopted this slogan in an effort to make a positive reference to Avis as the second largest rental car company in the US. A direct competitor to Hertz, it remains to this day one of the longest-lasting taglines in […]

Domestic Violence Hotline “Mercy Street”

Agency: Y&R Chicago Creative Director: Ken Erke Director: Dave Meyers Production: (London) Producer: Jim Bouvet, Brian Smego Music: Emoto Brand: Coalition Against Battered Women VISUAL EFX: MPC

World’s Most Influential Female Creative Director

AdWomen and ihaveanidea are opening the new year by joining forces to showcase and celebrate women in the advertising industry, specifically female creative directors. To kick this initiative off,  we’ve selected a group of some of the greatest CDs around today under the name “World’s Most Influential Female Creative Directors“

Laura Jordan Bambach

As Executive Creative Director at LBi’s London mothership, Laura leads an exciting client base including Virgin Atlantic, M&S, BT, British Red Cross, Macmillan Cancer Support, Coca Cola, Capital One and the COI – and is especially happy when exploring the mash-up of technology, content and sociability.

Natalie Lam

Natalie lives in Shanghai, builds and runs the creative department of OgilvyOne for clients like adidas, Unilever, Johnnie Walker, Vans, Lee Jeans… in one of the most exciting and experimental markets of the world. She was also the youngest and first female regional creative director for OgilvyOne Asia.

Pepa Rojo

Rojo perfectly embodies the group’s multidisciplinary integration and philosophy. She has worked in both the online and offline sector: NCA, Ruiz Nicoli, Ad-hoc and Young and Rubicam.